PostalMetrics has partnered with GfK NOP - the fourth largest custom research business in the world - to provide a unique and innovative evaluation of our clients' mail services.
Together, we have developed a proprietary approach to measuring every aspect of your mail's collection, distribution and delivery - no matter which service provider or combination of service providers has been used.
We monitor all sizes of mailings from individual tactical campaigns to large scale transactional postings.
Our reporting combines qualitative metrics with diagnostic interpretations - helping our clients to get the most from their mail communications investment.